Benchmark – Financial Analysis

 
The purpose of this assignment is to evaluate the financial condition and performance of Southwest Airlines. Please open the attached excel file with the original analysis done for Southwest Airlines as reference to do this second part.  
Refer to Tables A-1 through A-5 in Appendix II of the text for the operational definitions of and formulas for numerous common financial ratios, including profitability, liquidity, leverage, activity, and shareholders’ return. Using these formulas, complete at least one ratio from each of the five categories, though you may apply as many of the ratios for which you can find the required information in the firm’s financial reports. On your calculations page, specify for which formulas you are solving.
In an assessment of approximately 750 words, address the following:

Determine which of the ratios provide the most key insights into the firm’s current level of performance. How can you assess whether the results of your calculations are positive or negative? Explain which of the ratios give you reason to be concerned with the organization’s current strategy and why.
The Organizational and Operational Plans assignment references the possible benefits and risks of forming a strategic alliance. What would be the risks of forming a strategic alliance in terms of the firm’s profitability ratios? Which of those five ratios is most likely to reveal immediate information for analysis of the alliance’s effectiveness?
Considering today’s financial climate, how likely is it that the organization could acquire the capital necessary to support an aggressive value-enhancement strategy? From where would that capital originate? Compared to current interest rates, what do you believe is a realistic interest rate the firm might incur? Which of the liquidity ratios will be impacted by the influx of capital, if borrowed?

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Submit your calculations with your written response.
You will be required to incorporate instructor feedback from this paper into the Assessing and Managing Risk assignment in Topic 7.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to LopesWrite. Refer to the LopesWrite Technical Support articles for assistance.
Benchmark Information
This benchmark assignment assesses the following programmatic competencies:
BS Business Analytics; BS Business Management; BS Finance
2.2 Apply strategies for analyzing and synthesizing data and evaluating risk in making business decisions.
BS Business for Secondary Education
6.6 Demonstrate skills for the effective communication of business information and concepts.

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