Strategic Plan Research

Assignment Content

  1. In this course, you will be analyzing an existing Company’s strategic plan based on the information you have learned throughout the coursework in your MBA program. 

    Research and select a sample strategic plan from a company in an industry with which you are familiar or interested. Be sure it includes the various components of a typical strategic plan. Reference Figure 1.1 “Identifying a Company’s Strategy—What to Look For” in Ch. 1 of your text. Be sure to choose a specific company! 

    Identify in 350 to 525 words what the plan does well, in addition to areas for improvement.

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    Discuss whether the plan:

    Clearly states where the organization is going and how it will get there
    Evaluates the organization’s external and internal environments
    Includes a people plan and addresses achievement of a diverse workforce
    Includes corporate social responsibility and environmental sustainability
    Use bullets or paragraphs and headings for each question! 

    Submit your assignment and its citation/reference for your specific company strategic plan.
    Include the citation and reference so I will be able to review the strategic plan online.  
    This will also be used in Weeks 4 and 5 of the course. 

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